Counteracting Narratives: Evidence from an Online Experiment
The Economic Journal, 136.673 (2026): 125-162
Can people counteract biased narratives — the qualitative interpretation of objective facts or events — through subsequent information acquisition? Using an online experiment, we investigate this question by first randomly assigning participants to read different narratives that contain the same facts, and then offering them the opportunity to acquire more balanced arguments. We document three main findings. First, participants shift their attitudes towards the standpoint of the randomly assigned narrative, knowing that the narrative is biased and randomly assigned. Second, the opportunity to read additional arguments does not prompt participants to adjust their attitudes shaped by the original narrative. Third, when evaluating subsequent arguments, participants see arguments aligned with the randomly assigned narrative as more convincing, which likely contributes to their inability to counteract biased narratives. Taken together, our results demonstrate a persistent effect of biased narratives in a setting where counteracting is given the best chance.